Marketing News, Articles & Analysis
Read the latest Marketing News, Articles & Analysis at Campaignlive UK
M&C Saatchi returns to organic revenue growth and improved profitability
First results under new group chief executive Zaid Al-Qassab.
Next 15 reports 1% organic revenue fall for ad, media and PR agencies division
Net revenue across the group grew just 0.1% in the six months to 31 July to £286.8m.
Former TBWA\London CSO Sandie Dilger takes brand CMO role
Dilger has worked at both agencies and advertisers during her career.
Agencies on the Agenda: New Commercial Arts, PHD and Iris
Campaign showcases the three agencies on its radar from the past week.
Checkatrade hires chief marketing officer
Sebastien de Bandt succeeds Georgina Whalley, who left in August and was behind appointment of St Luke’s.
Premiership Rugby picks agency for social account
New season kicks off next Friday.
EE, KFC, Publicis and WPP among speakers at inaugural Campaign Live event
Takes place on 1-2 October at Convene, 155 Bishopsgate, London.
Unilever poaches Diageo head of media as its global media chief departs
Changes made as FMCG giant in midst of global media review, management restructure and cost-cutting drive.
UM London sustainability lead exits for startup
Michael Hanbury-Williams has been at IPG Mediabrands for more than eight years.
SunLife appoints creative agency on project basis
Brand has featured Carol Vorderman in its ads.
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