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BMW and Mini among brands gearing up for Goodwood activations
The experiences were devised by TRO....
Genesis and V&A tie up for Seoul Racer game
The luxury car brand has installed a one-off activation, developed in partnership with ScienceMagic,...
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Heycar will be sprucing up cars and their owners
Self-care event will feature a performance from DJ Fat Tony....
EDF installs pollution-detecting Christmas tree in Glasgow city centre
Lights will change from green to white when the level of pollution is high...
Volvo looks to electrify eco-credentials with Eden Project music concert partnership
The three-year deal was brokered by AEG....
Kia partners with Boardmasters Festival to reach youthful audience
Content partnership developed with LadBible Group will run alongside surf-inspired on-site experienc...
Nissan breaks through the screen with immersive installation
Optical experience on South Bank will launch its new electrified Qashqai....
Imagination partners with Epic Games to blend the physical and digital world
The virtual production technique uses a live backdrop to place objects in a computer-generated world...
Jaguar Land Rover encourages breaking free with immersive escape experience
Project promotes the brand's car rental service The Out....
Opel partners with Defected for live-stream festival
The event celebrates the global launch of the Opel Mokka....
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