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Features & Analysis
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Podcasts
Diary of a Young Creative: tackling a brief, brick by brick
The Information
A suitably animated Diary covers a week working on (dream
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Maurice Lévy: handing Publicis power to Arthur Sadoun ‘worked beautifully’
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How agencies are avoiding costs as pitching becomes more expensive
The Knowledge
‘A group of oversharers’: the making of Bodyform’s ‘Never just a period’
The Information
Why the Pitch Positive Pledge remains a diamond in the rough
The Information
IN DEPTH
AGENCY
Gurjit Degun
May 20,2024
Adam & Eve/DDB CEO Miranda Hipwell on moving on from 'tumultuous'
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AGENCY
Apr 25,2024
Campaign Global Forecast Q2 2024: Tech brands' adspend set to return
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BRANDS
Coral Cripps
Feb 08,2024
Why extraction at the gaming adspend goldmine remains a challenge
AGENCY
Jan 23,2024
Brands’ long-term revenue problems: 'The ad industry has lost its way'
...
The Knowledge
The waiting game: agency staff churn dips as restructuring hits
The Knowledge
Revealed: why UK media buying is lagging in the shift to digital
The Knowledge
‘SEAL team mentality’: how holding companies are building an army of global client leaders
The Knowledge
How Macmillan's marketing chief switched on a TV show to help fill a multimillion-pound funding hole
The Knowledge
MORE FEATURES & ANALYSIS
WPP’s Mark Read on ‘cautious’ clients, how Group M needs to improve & more
The Information
Is adland striking the right balance with hybrid-working rules?
The Information
Diary of a Young Creative: We open on a hot summer's day...
The Information
Diary of a Young Creative: Happy Mondays
The Information
How quiet perfectionist Mark Roalfe brought a creative spirit to the business of advertising
The Information
Arthur Sadoun on defying doubters, Q2 revenue upgrade, ‘very high’ staff bonus pool and Paris Olympics
The Information
I Made This: Listen up, everybody has a story to tell
The Information
Zaid Al-Qassab is on a mission to change how ‘the outside world thinks of M&C Saatchi’
The Information
‘Don’t be a knob’: GK Barry, Munya Chawawa and Joe Sugg on cancel culture, influencer marketing and BBC Studios
We interrupt this podcast... How not to alienate your listeners
The Information
'Connecting emotion with innovative design': Bugaboo on how it created its global campaign
The Information
Will this year’s Cannes Lions finally allow media its place in the sun?
The Information
Tasting the brief can help you to be totally at one with it
The Information
Revealed: The major brands hiking UK adspend
The Knowledge
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