Ogilvy and NCA chiefs on M&A deal, sharing talent and why rivals should be ‘frightened’
The leadership of the two agencies explain how they are “aligned” around common values, why they believe the pairing makes sense and the way they expect the new structural set-up to function.
WPP buys New Commercial Arts as founders hit jackpot again
Estimates suggest agency could be worth as much as £40m upfront in deal to become part of Ogilvy.
Ogilvy appoints James Murphy as UK group CEO after swooping for NCA
New Commercial Arts will remain a standalone brand in a move to 'drive' momentum at Ogilvy.
Maurice Lévy: handing Publicis power to Arthur Sadoun ‘worked beautifully’
The emeritus chairman talks about his “passion” for Publicis over more than 50 years, his leadership tips and how the French company is set to overtake WPP as the world's biggest agency group – on every financial measure.
WPP’s Mark Read on ‘cautious’ clients, how Group M needs to improve & more
Holding group CEO spoke to Campaign at Q2 results.
Arthur Sadoun on defying doubters, Q2 revenue upgrade, ‘very high’ staff bonus pool and Paris Olympics
Publicis CEO talks to Campaign at Q2 results.
Zaid Al-Qassab is on a mission to change how ‘the outside world thinks of M&C Saatchi’
New CEO tells Campaign why agency group must become a solutions-based business and look beyond the UK and traditional advertising.
IPG turns down investor who made approach to buy MullenLowe
News coincides with IPG exploring a potential sale of R/GA to Tata Consulting Services.
‘We put creativity first’: how Publicis Conseil won Cannes Lions agency of the year
Agathe Bousquet and Marco Venturelli speak to Campaign.
Bigger crowd at Cannes Lions shows ad industry is getting ready for new era
Festival is becoming more inclusive but inequalities persist.
Cannes Lions names agency, network and most creative company of the year 2024
WPP takes back holding company award from Omnicom.
Havas pushes integration with new ‘Converged’ strategy and invests €400m in AI and tech
French agency group’s moves come ahead of possible stock market float.
Publicis’ mocking ‘taking the BS out of AI’ film goes down badly with agency rivals
Some industry sources claimed video 'makes us look like the worst of advertising', ahead of Cannes.
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M&C Saatchi teases new logo and ‘Plus’ brand proposition at Cannes
Chief executive Zaid Al-Qassab to announce planned changes at festival.
Cannes Lions entries drop slightly as new humour category attracts 798 submissions
Entries were “broadly flat”, down less than 1% on a year earlier.
Volkswagen Group to appoint media agency after global pitch
Account said to be worth upwards of $2.5bn or close to £2bn.
Former M&C Saatchi chiefs launch global agency MSQ Sport + Entertainment
Private-equity-owned MSQ backs new shop.
Tammy Einav takes ‘incredibly difficult’ decision to leave Adam & Eve/DDB
Chair and former CEO departs after 16 years.
Bravo! Maurice Lévy leaves on an elegant high at his last Publicis AGM
Campaign went to Paris to witness a piece of advertising history as Lévy chaired his final AGM after 37 years, although no one expects him to disappear from Publicis.
Publicis wins vote for Arthur Sadoun to head single board after seeing off critics
Maurice Lévy says it was a “total absurdity” for proxy advisers to oppose Sadoun's combined role as chair and CEO on new unitary board.