Why change is empowering
In media and in advertising, the old certainties are being dismantled daily and we should seize the opportunity to learn, grow and develop.
Why teams focusing on shared goals will share in success
Whatever team you work in at an agency, you are there to help the client’s business achieve its objectives.
How to find a winning media strategy
A good media strategy is not about just about efficient reach and following the rules of the category.
Playing judge and jury at Cannes epitomised how belonging should work
My experience on one of the Cannes Lions judging panels this year offered an object lesson in mutual respect, divergent opinions, strong, evidence-based arguments, open-mindedness and decisiveness.
Wake up and smell the vinyl... again
When old ideas, such as vinyl records, enjoy a revival, with an attendant host of benefits, it shows that returning to the past sometimes illuminates the way forward.
F stands for more than fight or flight
When it comes to stressful situations, the responses you show may extend beyond the oft-cited binary reactions.
Deepfakes: Why ‘gradually, then suddenly’ is a danger to us all
Gradual change can lead to a sudden crisis.
Why brands should keep an eye on the main event
The supply of an unmissable product or event can create truly significant revenue.
What we can learn from the apes and the bees
Ensuring fairness and collaboration are paramount in the workplace brings benefits for all.
What Homestead Rescue can teach us about career growth
You can grow your career under most conditions, it's all about using the right techniques.
Will hard or soft power get you what you want?
You’ve got the choice of chasing soft or hard power in your career. The best leaders are those that combine the two.
What Ronnie O’Sullivan can teach us about winning
Everyone likes to win, but caring about how you do it can bring more longevity and better job satisfaction.
For love or money – what makes a professional?
Being paid is not enough for someone to be considered a professional – they need to love it too.
Manage your manager: how to communicate what you need from your boss
The start of a new year shouldn't be a reason for your boss to pile on the pressure.
Don't bore us, get to the chorus: say it, say it and say it again
People’s ability to hear what they want to hear is pretty amazing so, if you have something new to pitch, you need to make it simple and repeat it.
How to break through in the new communications economy
To reach into the overlapping and contrasting multi-cultures that have emerged over the past decade, you must put people, their passions and their communities first.
Why we must view the UK ad industry as global not local
My recent participation in a debate about a strong UK ad industry made me think long and hard about the essence of the real contribution of advertising to the nation's economy.
Why we should all be more orca
What do female humans and orcas have in common? They both go through menopause, and there are lessons therein to be learned.
Farewell Campaign magazine
As Campaign prepares to go solely online, memories of the print issue's central role for anyone starting out in the industry.
What motivates people?
With a global talent shortage and as we get “back to school” for the autumn after the summer holidays, it is important to unpick, and then refresh, motivation at work.